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A look at character voiceover, announcer delivery, and what it takes to do both in one spot. The brief: voice a single hair. One of the last survivors on a head experiencing serious shedding. The tone: apocalyptic. The format: a radio commercial — crackling, desperate, calling out to anyone who can hear. For Pantene’s Abundant […]

I Played a Dying Hair on the Radio. Let Me Explain.

Commercial

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I used to drive an EV from a brand very proud of its streamlined customer experience. No dealerships. No phone lines. No humans getting in the way of the Future of Transportation. Very sleek. Very efficient. Very on-brand. Then the screen died. Not a warning light. Not a weird noise. The screen — controlling the […]

What a Dead Touchscreen Taught Me About AI Voiceover

AI

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By Bailey Brown | Minneapolis Voice Actor I was driving recently, half-listening to the radio, when an ad came on that stopped me mid-thought. Not because it was good. Because it was jarring. It was a political ad — which already puts it in its own category, production-wise. But this one had something I don’t […]

Are Ads Are Starting to Sound Worse on Purpose?

AI

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By Bailey Brown | Minneapolis Voice Actor If you’ve never hired a voice actor before, the process can feel a little mysterious. You send a script, someone records it, you get audio back. Easy enough. But if you’ve ever gotten audio back and thought “this is good, but it’s not quite right” — and then […]

What Is a Directed Session — And Why Does Live Playback Actually Matter?

Commercial

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By Bailey Brown | Minneapolis Voice Actor You’ve called a company’s customer service line. You’re already a little annoyed — maybe your package is late, maybe your bill looks wrong, maybe you just need a human and the website sent you here. And then it starts. “Thank you for calling. Your call is very important […]

What Makes a Great IVR Voice? (And How to Brief Your Voice Actor)

IVR

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Not sure how to pick the right voice for your e-learning course? Minneapolis voice actor Bailey Brown breaks down what to listen for, when AI voice makes sense — and when it doesn’t.

How to Choose the Right Voice for Your E-Learning Course

Elearning

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